Wednesday, 23 April 2008

A pan European TV show

"The first shot starts with a shot of club bed cheering very loudly. The camera moves left and right very quickly on a freehand camera. This is continuing the theme of the titles.The second shot is of the presenter, Ray Cokes, who is holding up a chair and being stupid and this shot also lasts for around 5 seconds with the sound of club bed (the audience) still Cheering very loud. The third shot is of club bed and is almost identical to the first shot and then back to the presenter. The very first few shots are very important for a programe like Most Wanted, who have to entertain a very difficult viewer from the start (see my target audience section). By making out the shot is very loud, stupid and entertaining, the first few shots get this across to the viewer. It’s also important to mention that Most Wanted kept within the structure of the channel, MTV. The presenter, Ray Cokes, then introduces the show with a few jokes referring to his on-screen relationship with his floor manager, Nina. The camera shots range from Medium close up to mid shots. They then introduce the viewer to everyone who is working on that nights show. This is achieved by the presenter talking to the crewmember and the shot being in the television. (So the presenter is in the middle of the screen, with two television to the left, where on one screen the crew member that is being spoken to and on the other the phone number.)"

People who are in their late twenties or early thirties have probably already some flash backs. In the first half of the nineties Ray Cokes drew with his MTV-show sixty million people from thirty eight countries. Next to the European Song Contest, Most Wanted has been the only TV program on an European TV channel that was truly PAN European. The teenagers and twentysomethings who called in were from Germany, Slovenia, Spain or Norway. But this was in the beginning of the Nineties. The wall just came down and European youngsters weren't that fluent in English yet. We're now in the beginning of the 21st century and even more European youngsters are speaking English and they're even more influenced by the same 'pop' culture(s). So where is that new PAN European show that could potentially draw maybe even an audience of hundred million European twentysomethings? The aim of the project that Coolpolitics Research is setting up (in search of: the heart and mind of Europe's twentysomethings) is to find the right ingredients for such a show. Let's see which TV channel dares to make use of these ingredients ........

ps
The quote come from www.raycokes.com


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